Most web design sites hide their prices and ask you to book a call. We print ours: $2,000 for a full site, $2,500 with Beacon Portal, $1,000 for a custom dashboard.
Hiding prices filters for people willing to sit through a sales call. Showing them filters for people ready to build. We prefer the second group.
If the numbers fit your budget, text us. If they do not, you just saved us both a call, and you are welcome back whenever they do.
The game hidden prices play
'Every project is different' usually means 'we price you by your zip code and your shoes.' The discovery call is a discovery of your budget, not your needs.
Detroit owners told us this pattern for years before we built Signal. So we printed the numbers instead.
What our prices actually include
Design, copywriting, the build, hosting setup, local search setup, security, and analytics. The full list is on the pricing page, line by line.
The only things that change the number are which plan you pick, not who you are or how you sound on the phone.
Straight talk in both directions
If your budget is $800, we will tell you a $2,000 build is not the right move yet, and what we would do instead. No awkward funnel, no 'let me ask my manager.'
We are two people who hate being sold to. So we do not sell that way either.
Quick answers.
Are there hidden fees?
No. The plan price is the price. Care is the only monthly item and it is optional.
Why not per-project quotes?
Because the scope of a full site is knowable in advance. It is the same work every time.
Is the price negotiable?
The price is the price. What we will do is tell you the smallest build that solves your problem.
What about monthly payments?
The build is one payment when you approve it. Care is monthly.
Related notes.
Keep reading:
The real cost of a cheap website Why we build a free preview first More about Pricing