Your Google Business Profile is the listing customers see before your website. Get it complete: the right category, a real address or service area, hours including holidays, and photos of the actual business.
Then keep it alive. Post once in a while, answer every review, and update hours the day they change. A stale profile reads as a closed business.
We set profiles up as part of every build and hand you the keys. It takes an hour to do right and it feeds the map pack for years.
Keep reading:
How to rank on Google Maps How to get more reviews What is local SEO? More about Local SEO setup